Blog
Create, test, perform.
Our creative production methods, drawn from thousands of real campaigns. Media buying, generative AI, performance.
Media Buying · 5 min
Creating Meta statics without a designer
A media buyer's real bottleneck isn't ideas, it's production. Here's how to remove it.
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AI & Tools · 6 min
The media buyer's AI stack in 2026
Image, video, voice: models keep multiplying. The real edge isn't having one, it's orchestrating them.
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Business · 5 min
What does an ad creative really cost?
Agency, freelance or AI: the price of a creative ranges from 1 to 100. A breakdown, with numbers.
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